Psocratic


Researching and designing a weekly goal feature for a corporate mindfulness web app

 

PLATFORM

Responsive web app

TIMEFRAME

3 weeks

TOOLS USED 

Sketch, Invision

 

 

Group 12
Group 5

Overview

Psocratic is a corporate wellness startup focused on building mindfulness and health relationships in the workplace (https://www.psocratic.com/) This project focused on implementing a weekly goal feature into Psocratic's web app. Currently, the web app is comprised of a mindfulness and wellness based curriculum. A weekly goal feature would allow users to set a goal for a minimum amount of activities per week. I worked closely with the lead designer during the project as as UX Researcher & Designer. 

Problem

In order to build a meaningful Psocratic experience, users need to stay engaged with the product and activities regularly. As a solution, Psocratic proposed a weekly goal feature. My questions as a UX Designer were: Is this something that Psocratic target users need and want? If so, how can it be designed in a way that is seamless and efficient?

Goals

To ensure that the weekly goal feature resonated with users

To introduce setting and maintance of the weekly goal into the flow in a way that felt natural and seamless

To keep consistent with Psocratic brand and style guidelines

Discovery

Screener Survey

In order to test the right people, I sent out a brief survey on multiple channels (Reddit, Slack, Linkedin, etc.) The respondent qualified for testing if they worked at a corporation/startup and had a method for setting goals in their personal lives. 

Results:

58 respondents, 37 target users that qualified for testing

 

Usability Testing

I led 7 users through the original weekly goal flow proposal presented to me by Psocratic. The test included the user setting the weekly goal, checking on the progress of the goal, and changing the goal

Main Pain Points:

-Users weren't clear about what items to interact with on the dashboard

-Users wanted more context around the purpose and value of setting a goal

-Too many actions to complete the tasks

 

Competitive Analysis

Looking at other products in the mindfulness and wellness space helped me to think of ways to convey value and familiarity to the user while setting a goal around mindfulness activities. The products that stood out to me were Headspace, Stop, Breathe, Think, Inner Hour, and Calm. I also took a look at some curriculum based products like Duolingo and Skillshare as goal-setting plays a prominent role in these learning experiences . 

Bitmap
Bitmap2

Final Design

 

Redesigned Dashboard

Dashboard-Default
default-dashborad

Tooltip

Group 4
Group 8

Weekly Goal Initial Setup

Group 6
Group 13
Group 7
Group 14

Weekly Goal Bucket

Group
Group 10
Group 5
Group 12

I'd love to discuss this project further. Feel free to contact me here: allitoussaint@gmail.com or check out another of my projects here.